The MSP growth platform

MSPs: win clients with prospecting, assessments, reports, and QBRs.

Pipsqueak gives MSPs one platform to prospect, discover entire technology environments, document what is there, create reports people understand, automate follow-up, and lead better QBRs—from the first public scan to the fiftieth client meeting.

Try the live Attack Surface Scan
Prospecting + discoveryReports + QBRsCRM integrations + automation
Pipsqueak Network Scanner shield logo
Assessment complete42 min
ENVIRONMENT SCORE68/ 100
32findings
Critical4Immediate action
Review11Needs attention
Healthy17Controls verified
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Unsupported systems discovered3 endpoints require remediation planning
→
↗
Privileged access exposureAdministrative group membership exceeds baseline
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Executive assessment readyView report →
One platform.Four ways to grow.
Find what is
hidden
Make it
understandable
Win the
client
Prove your
value

The problem

Your prospects need good data to make better and faster buying decisions.

Most business owners have no clear picture of their technology environment—its assets, gaps, risks, technical debt, or opportunities. Without evidence, prospects see no reason to change providers, clients question new investments, and your sales team is left trying to sell expertise with words alone.

No reason to switch

If the prospect cannot see what their current provider missed, every MSP looks the same.

Too technical to act on

Raw inventory, scan data, and overwhelming reports create confusion instead of a clear next step.

Value becomes invisible

Without a clear before-and-after story, clients forget what you discovered, improved, and prevented.

Pipsqueak is your guide

Attract the right client with multiple lead magnets.

You do not need another scare tactic. You need credible evidence a business owner can understand. Pipsqueak helps your sales team begin with public risk, move to a lightweight assessment, and run full discovery when the prospect is ready.

No access required

Enhanced External Risk Scanner

Scan a prospect’s public-facing footprint and create a branded lead magnet that explains what was tested, what failed, why it matters, and the security or compliance impact.

  • Expanded external-risk visibility
  • Accurate proxy-assisted scanning
  • Clear explanations for every finding
For sales teams

Prospecting Mode

Give salespeople a repeatable way to turn external risk signals into relevant outreach—without asking the prospect for credentials or disrupting their environment.

  • Evidence-led prospecting
  • Client-ready risk stories
  • A reason to request the next meeting
Email-delivered micro-scanner

Pipsqueak Snapshot

Email the lightweight Snapshot scanner to several Windows hosts. Each run examines its local host; Pipsqueak combines the results, deduplicates repeated findings, and produces one holistic environment report. The more hosts you scan, the richer the picture becomes.

  • Flexible multi-host environment snapshot
  • Duplicate findings automatically consolidated
  • Windows Security and browser extension evidence
Full assessment

Network Discovery

When deeper access is appropriate, discover devices, identity, services, software, PII, Microsoft 365 assets, risks, and misconfigurations across the environment.

  • Active Directory and M365
  • Devices, ports, software, and storage
  • Technical and executive reporting

See what attackers see

Run a free Attack Surface Scan.

Scan your public-facing footprint for exposed risks—no credentials, agents, or network access required.

Everything Pipsqueak does

One platform from first look
to every QBR after.

Pipsqueak helps an MSP find the opportunity, prove the problem, understand the environment, explain the risk, automate the follow-up, and keep demonstrating value after the sale.

◎

External risk lead magnets

Scan a prospect’s public-facing footprint without credentials and turn exposed risks into a branded reason to start a conversation.

↗

Prospecting Mode

Give salespeople evidence-led outreach, clear risk stories, and a repeatable path from first scan to discovery meeting.

▦

Pipsqueak Snapshot

Email a lightweight scanner to multiple Windows hosts, combine the evidence, remove duplicate findings, and build one environment-wide report.

⌁

Full network discovery

Inventory devices, operating systems, ports, services, software, disks, storage, users, sessions, and the relationships between them.

◇

Active Directory & Microsoft 365

Expose identity, privilege, password, account, licensing, configuration, and cloud-security risks that ordinary network scans miss.

⊕

Endpoint security evidence

Collect Windows Security posture, active threats, protection settings, ransomware controls, updates, CVEs, and risky browser extensions.

▣

PII, compliance & risk mapping

Find exposed sensitive data and connect technical findings to the security and compliance impact a business owner understands.

≡

Reports built for the room

Create executive summaries, technical evidence, remediation guidance, diagrams, charts, and deterministic AI reports with your own branding.

◫

Dedicated QBR workflows

Build reusable review templates, organize priorities, document progress, and show clients what improved and what deserves investment next.

↻

Recurring scans & change visibility

Use the included CLI to schedule assessments, automate repeatable workflows, and spot meaningful changes without buying another monitoring product.

⇢

Secure organization scan links

Let users run approved local scans without an administrator present while every result rolls into the correct organization.

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CRM, JSON & automation

Export clean JSON and connect scan activity to your sales workflow. Confirm your CRM connector with the Pipsqueak team before choosing Pro.

Prospect. Assess. Report. Automate. Review.Pipsqueak connects the entire client lifecycle instead of handing you another isolated scanning tool.
Start Scanning Free →

Your simple plan

Scan. Explain.
Follow up. Win.

Pipsqueak handles the technical work and gives your team a repeatable path from first evidence to signed agreement—and from onboarding to every QBR after.

Scan

Start with external visibility, email Pipsqueak Snapshot to several local hosts, or launch a deeper network, identity, or Microsoft 365 assessment.

Explain

Turn technical evidence into prioritized findings and a clear report a business owner can understand.

Follow up

Move the opportunity into your CRM and use Pipsqueak’s MSP Skool coaching to guide the conversation.

Win and retain

Use the evidence to support the proposal, establish a baseline, and prove ongoing value in every QBR.

New in Pipsqueak

More visibility. Better reviews. A faster workflow.

Enhanced External Risk Scanner

Start every prospect conversation with a clearer view of the risks visible from outside their network.

Dedicated QBR Module

Turn assessment findings into structured, repeatable client reviews that show progress and priorities.

Redesigned Application

Move through scanning, organizations, findings, and reports in a cleaner, more intuitive interface.

More than a scanner

A complete assessment
and reporting platform.

The redesigned Pipsqueak experience makes it easier to scan, automate, manage organizations, build reports, and guide recurring client reviews.

QBR

Run better client reviews

Use the dedicated QBR module to organize findings, demonstrate improvement, and focus the next client conversation on the work that matters most.

NEW UI

Move faster in a redesigned app

A cleaner, more intuitive application brings scanning, organizations, results, and reporting into a more efficient daily workflow.

CLI

Automate recurring visibility—without another product

Use Pipsqueak CLI for scheduled and repeatable assessments, change-monitoring workflows, scripts, and CI/CD. It fills the role of a Cyber Hawk-style automation layer and is included with Pro at no extra charge.

CRM

Connect scans to your CRM

Export scan data as JSON for your sales workflow. Check your CRM and the workflow you need with the Pipsqueak team before choosing Pro.

ORG

Secure organization scan links

Share secure links so users can scan locally without an administrator present. Results roll into one centralized organizational report.

AI

Deterministic AI reports

Choose recommended prompts based on report scope, orientation, and available scan data—or create your own. Scores and charts remain repeatable.

MAP

Topology that explains itself

Generate network and Active Directory computer diagrams with readable labels, sharper charts, page numbering, and controlled pagination.

MFA

Stronger account security

Use authenticator-app MFA with recovery codes, email-code fallback, administrator resets, and guided upgrades for existing users.

BRAND

Tenant-level brand control

Set primary, secondary, accent, and supporting colors once. AI-generated reports automatically adopt the tenant’s palette.

MSP SKOOL

Get coaching, not just software

Join the Pipsqueak community inside MSP Skool for practical sales coaching, peer support, and help turning assessments into MSP opportunities.

More capability. Lower price.

They charge more.
Pipsqueak does more.

FeaturesOther toolsPrice / monthPipsqueak
External attack surfaceShodanCensysCortex Xpanse$1,250/mo
✓Included
Network discovery & securityNetwork DetectiveGalactic$1,000/mo
✓Included
Active Directory assessmentPingCastlePurple KnightBloodHound$420/mo
✓Included
Microsoft 365 assessmentSenteonCIPPAugmentt$250/mo
✓Included
Local host security scanNessusNodeware$570/mo
✓Included
CVE & service fingerprintingNmapConnectSecure$570/mo
✓Included
DNS, email & web intelligenceMXToolboxSecurityTrailsHardenize$1,250/mo
✓Included
Executive & QBR reportingLifecycle InsightsScalePad$335/mo
✓Included
Lead magnetsIceberg CyberThreatMate$299/mo
✓Included
Other tools total / month$5,944/mo
Pipsqueak — all included$250/mo

Start free with a 15-day Pro trial.

Try Pro for 15 days.
Community is free forever.

Every new Community account starts with a full 15-day Pipsqueak Pro trial. Community is free forever; Pro is $250/month for the full sales and assessment workflow. Built for MSP owners and sales teams, not businesses looking for a managed IT provider.

Pipsqueak Community

Free

For MSPs starting with assessments. Free forever—and every new account starts with a full 15-day Pipsqueak Pro trial.

  • Pipsqueak Snapshot multi-host assessment
  • Active Directory scanning
  • Class C (/24) network scanning
  • Professional watermarked reports
Download Community
Full sales + assessment platformPipsqueak Pro

$250/month

For MSPs running the full sales and assessment workflow. Try Pro for 15 days with a new account; Pro is $250/month.

  • Enhanced External Risk Scanner and Prospecting Mode
  • CRM integrations for leads and follow-up
  • MSP Skool community and sales coaching
  • Dedicated QBR module and redesigned application
  • Pipsqueak Snapshot, network, AD, and M365 scanning
  • Cyber Hawk-style CLI automation included at no extra charge
  • AI reports, tenant branding, topology, and clean JSON
Get Pipsqueak Pro →
What stays free and what Pro adds
CapabilityCommunity · freePro · $250/month
Snapshot, AD and /24 scansIncludedIncluded
ReportsWatermarkedTenant branding and AI reports
External risk and prospectingDuring the 15-day Pro trialIncluded
QBR, CRM integrations, CLI and M365During the 15-day Pro trialIncluded

Make every client conversation easier to win.

Pipsqueak gives your MSP a visible transformation to sell: hidden risk becomes a clear plan, a skeptical prospect becomes a confident buyer, and an existing client can finally see the value you deliver.

Win new business

Give the prospect a reason to change.

Show prospects what their current provider missed. A concrete assessment creates urgency, builds credibility, and gives your proposal a reason to exist.

External risk · Pre-sales discovery · Prospect reports · Lead magnets

Onboard with confidence

Start with a known baseline.

Document the environment before your team inherits the surprises.

Retain and expand

Make your value visible.

Use every QBR to show what changed, what improved, and what deserves investment next.

Frequently asked questions

Answers for MSP owners and sales teams.

What is Pipsqueak NetScan?

Pipsqueak NetScan is an assessment and reporting platform for managed service providers. It combines external risk lead magnets, network discovery, Windows host assessments, Active Directory and Microsoft 365 checks, branded reports, and QBR workflows.

How much does Pipsqueak cost?

Community is free forever. Every new account starts with a 15-day Pro trial. Pipsqueak Pro costs $250 per month and adds external risk prospecting, Microsoft 365 assessments, QBR workflows, CLI automation, CRM integrations, and tenant-branded AI reports.

What is included in the free Community edition?

Community includes Pipsqueak Snapshot multi-host assessments, Active Directory scanning, Class C (/24) network scans, and professional watermarked reports. Pro features are included during the initial 15-day trial.

What is Pipsqueak Snapshot?

Pipsqueak Snapshot is an email-delivered micro-scanner for Windows hosts. Each run examines its local host without installing a persistent agent. Pipsqueak combines results from multiple hosts, removes duplicate findings, and creates one consolidated environment report.

Does an external risk scan need network access?

The public-facing Attack Surface Scan does not require credentials, agents, or internal network access. Internal network, host, Active Directory, and Microsoft 365 assessments have different access requirements. Only scan systems you are authorized to assess.

How can an MSP use Pipsqueak for QBRs?

Use assessments to establish a baseline, organize findings, document progress, and prioritize the next investments. Pipsqueak Pro includes dedicated QBR workflows and client-ready reporting to support recurring business reviews.

Is scanning safe on every live network?

Scan scope and method must match the environment. Obtain authorization and review sensitive equipment before active scanning. Do not assume an ordinary IT assessment is suitable for operational technology, industrial controls, medical devices, or other fragile systems.

What reports does Pipsqueak create?

Pipsqueak creates business-friendly risk summaries and detailed technical reports with evidence, affected devices, and remediation guidance. Pro adds tenant branding and AI reporting.

Do I need a separate CLI automation add-on?

Pipsqueak CLI supports scheduled and repeatable assessments and change-monitoring workflows. It is included with Pipsqueak Pro at no extra charge.

Does Pipsqueak connect to my CRM?

Pipsqueak supports CRM integrations and JSON exports. Confirm your specific connector and the data it transfers with the Pipsqueak team before choosing Pro.

Ask Steve about your workflow or CRM connector

Explore the workflow

From the first scan to the next client review.

MSP lead magnets

Use public-facing scan results to start relevant prospect conversations.

MSP QBR software

Build reviews around evidence, progress, business priorities, and decisions.

Your next opportunity is already there

Make their technology visible.
Make your value obvious.

Start with the free Community Edition. Discover what is really there, explain what it means, and give your next prospect a reason to choose you.

Start Scanning Free →
Steve Haviland, founder of Pipsqueak and CEO of BTSG

The person behind Pipsqueak

Steve Haviland

Steve is the founder of Pipsqueak and CEO of Business Technology Solutions Group (BTSG), an MSP in Wichita Falls, Texas. Pipsqueak brings assessments, prospecting evidence, reports, and QBRs into one workflow so MSPs can show clients what they found and why it matters. The goal is simple: give business owners good data so they can make better and faster buying decisions.

Connect with Steve on LinkedInVisit Business Technology Solutions Group